War stories - NES

Recently I came across the ArsTechnica video series called War Stories which tells the stories of the people in the frontlines creating popular video games.

I watched the episode about the 1985’s NES launch in the US which happened during a time were the customers were skeptical about video games and in need to be prooven that the games and consoles were worth expend their money on.

The episode interviews Gail Tilden who was the Nintendo person responsible for advertising the NES in America. She tells a few stories from 1985 and what Nintendo had done to make sure families would buy the NES as an entertainment system for the whole family.